This Valentine’s Day, Citizens for Modern Transit (CMT) wants to know about your Bus Crush! CMT is encouraging St. Louis residents to express why they love public transit in a poem through the “Bus Crush” social media campaign. Riders that would like to enter the “Bus Crush” poetry contest should write up their best love poems about why they love public transit and send it in to CMT. The winning poem and poet will be featured by CMT and will also reap the benefits with free tickets, a gift card and transit schwag.
“Some St. Louisans rely on public transit to get to work, to gain access to much-needed goods and services, to save money, to get to school or as a more convenient means to get to games, or concerts,” said Kimberly Cella, executive director of CMT. “Whatever reason you are crushing on transit – we want to help you share your love. And, possibly reap even more rewards.”
From Saturday, Feb. 1, until 11:59 p.m. on Friday, Feb. 14, individuals can visit CMT’s Facebook page and post their love poem for public transit to reveal their “Bus Crush.” Those interested can also Tweet to CMT using the handle @CMT_STL. Including a photo of yourself utilizing public transit is strongly encouraged, and be sure to use #LoveInMotion or #IHeartTransit when posting.
Those who post to one or more of these sites during the two-week campaign time-frame will have their name entered to win the poetry contest. All entries will be shared on the CMT’s Facebook and Twitter accounts on Tuesday, Feb. 18, at noon. The three most liked and shared poems will then be determined, and those individuals will win prizes.
This campaign is in no way sponsored, endorsed or administered by, or associated with, Facebook or Twitter. Winners will be notified via social media. CMT will also be using the campaign period to raise public awareness about the benefits of public transportation as it relates to individuals, businesses, economic development and more. Any entry can be removed or rejected at any time for any reason.